Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.

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Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.

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Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
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The latest in fashion tech, research versus consultancy and the childrenswear market. That and more on today’s episode.

After a two-year pandemic-induced hiatus, the Cannes Lions International Festival of Creativity returned with an in-person event (as well as on-demand access) in time to celebrate its 69th year. The WGSN Insight team was on the ground to capture the key themes of the festival and to host four sessions and two panel…

Boosted by the pandemic's migratory shifts, Miami continuously attracts new and exciting happenings, positioning itself as a new elite city with a line-up of elevated events.

Brands have identified a white space opportunity, harnessing the power of astrology to market to their stargazing audiences. WGSN delves into this cultural driver that taps into consumers’ spiritual leanings.

Buy now, pay later, the rise of the outdoor US consumer and the evolution of occasionwear. That and more on today's episode.

In this blog, we explore some of the key trends and macro drivers impacting Gen Z.