Brands are rethinking their strategies to cut through and remain relevant
The latest WGSN x Coloro Key Colours forecast is here – here’s what you need to know.
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Amid digital fatigue and overstimulation, consumers will seek to migrate to IRL brand communities in search of belonging and real connections – a key trend for 2027.
There’s no sugarcoating it: Dubai chocolate has become a viral obsession.
Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
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We caught up with Berlin-born fashion brand Maqu to discuss how sustainability is built into its foundations, from the garments through to its ethos and future plans.

We track the optimistic mood, with collaborations across creative industries and new concepts cropping up across the city. Boosted by the Fuorisalone design fair, stores are full of weekend shoppers, and bars and restaurants are buzzing along the Navigli canals – notably more than pre-Covid-19.

As we all become more climate aware, we realised that the planet’s resources are finite. The world's supply of fresh water is running out, with the UN predicting that by 2025, two-thirds of the planet's population will be living in water-stressed conditions.

London is vying to become the capital of sustainable creativity. From city planning to retail concepts, ideas are radically shifting towards conscious living.

Sustainability is no longer an abstract concept. We are at an inflection point in the climate crisis and the stakes couldn’t be higher for brands.

Our Future Designers series of blog posts, will introduce you to 15 burgeoning fashion talents from around the world. In the first of these posts, meet CAALO.
