Luminous Blue is the WGSN x Coloro Colour of the Year for 2027. Learn why it was chosen and how you can use it.
Check out the main fashion week trends and analytical data for A/W 25/26 confirmed by WGSN, the global authority on trend forecasting and consumer insight.

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Learn about the consumer profiles that will dictate decision-making until 2027, according to WGSN, and the best strategies to win their loyalty and trust, as pointed out at Web Summit Rio 2025.

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Nu Boheme remains the dominant aesthetic for young women, with an overall shift from hyper-feminine styles to an edgier direction.
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As we head further into 2022, brands are wanting to develop their strategies for the year ahead, yet they’re facing challenges unique to this period in time. Amid the pandemic and a digital transformation in retail, difficulties arise in navigating particular situations, from differing regulatory landscapes to…

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Trends as a strategic tool, eco-friendly tech and how heritage brands can appeal to Gen Z consumers. That and more on today’s episode.
