At SXSW 2026, WGSN explores how intentional consumption and moderation are reshaping consumer behaviour, and what brands must do next.
Explore how A/W 26/27 designers reclaim human authorship, embrace imperfection and stand out on the runway in the age of AI-generated imagery.
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Once upon a time, shopping was just a transaction. In Asia, it’s becoming a curious world of discovery, play and seamless AI.
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India’s Gen Z is often framed as bold and disruptive. But in tier 2 and 3 cities*, the reality in the coming years is far more nuanced. Young consumers beyond the metros are not rejecting tradition outright, but are learning to live with it on their own terms.
From classic, timeless styles to sporty aesthetics, these are the trends that will dominate the upcoming A/W 26/27 Womenswear runway.
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Very much near-forecasting, we preview the year ahead, considering how the key events from politics, sports and entertainment will impact consumers and brands.
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Discover some of the product predictions expected to be seen on the catwalks by WGSN experts.
How can luxury brands build a more sustainable future? What does luxury mean in a climate crisis? WGSN’s CEO Carla Buzasi explores the evolution of the luxury market with Diana Verde Nieto, author of Reimagining Luxury: Building a Sustainable Future for your Brand.
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Our Editorial Director, Bethan Ryder, is joined by Researcher Raessa Brey, Consumer Researcher Natacia Lim and Interiors Strategist Cassandra Gagnon to discuss the top three emerging cities to watch for 2024, from Bangalore's tech influence to Manila's creative hub and Maine's deserved accolades.
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Explore the key insights into product development and consumer behaviour shaping the fashion industry for 2024.
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WGSN ushers in the new year with the annual forecast on the trends shaping consumer behaviour in different industries.
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