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At SXSW 2026, WGSN explores how intentional consumption and moderation are reshaping consumer behaviour, and what brands must do next.
Explore how A/W 26/27 designers reclaim human authorship, embrace imperfection and stand out on the runway in the age of AI-generated imagery.
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Once upon a time, shopping was just a transaction. In Asia, it’s becoming a curious world of discovery, play and seamless AI.
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India’s Gen Z is often framed as bold and disruptive. But in tier 2 and 3 cities*, the reality in the coming years is far more nuanced. Young consumers beyond the metros are not rejecting tradition outright, but are learning to live with it on their own terms.
From classic, timeless styles to sporty aesthetics, these are the trends that will dominate the upcoming A/W 26/27 Womenswear runway.
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CES returned earlier this month for another round of tech innovations and at WGSN Consumer Tech, we have much to be excited about, too. Read on to discover two trends –  sonic encounters and flying taxis – as part of our series covering our top trends forecasted for 2022 and beyond.
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Brands and designers created a raft of innovative solutions for sustainable gift packaging to ensure consumers could enjoy a more environmentally friendly Holiday season.
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New routines are emerging to suit consumer attitudes, behaviours and habits that have shifted during the pandemic. In beauty, this means prizing certain ingredients that soothe and benefit skin and hair as well as turning to waterless formats in all kinds of products. 
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Trends as a strategic tool, eco-friendly tech and how heritage brands can appeal to Gen Z consumers. That and more on today’s episode.
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As much of the world reopens, relaxed restrictions see people returning to the office, prompting governments and business alike to re-evaluate the physical workspace through a hospitality lens. Meanwhile, hoteliers, restaurateurs and plant parents are branching out and taking full-sized trees indoors.
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The renaissance in psychedelics is giving rise to swathes of new startups in the travel, wellness and health space.
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