At SXSW 2026, WGSN explores how intentional consumption and moderation are reshaping consumer behaviour, and what brands must do next.
Explore how A/W 26/27 designers reclaim human authorship, embrace imperfection and stand out on the runway in the age of AI-generated imagery.
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Once upon a time, shopping was just a transaction. In Asia, it’s becoming a curious world of discovery, play and seamless AI.
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India’s Gen Z is often framed as bold and disruptive. But in tier 2 and 3 cities*, the reality in the coming years is far more nuanced. Young consumers beyond the metros are not rejecting tradition outright, but are learning to live with it on their own terms.
From classic, timeless styles to sporty aesthetics, these are the trends that will dominate the upcoming A/W 26/27 Womenswear runway.
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With a flourishing scene of contemporary crafts, hyperlocal retail, colourful interiors and flourishing cafe culture, it is no wonder the city is fast becoming known as a cultural epicentre.
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In the latest of our white paper insights, we look into tech and how the brands should be extending the life of products to build consumer relationships.
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Shopping cart abandonment, the permanency of working from home and brands’ role in the climate change crisis. That and more on today’s episode.
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The fashion industry is shifting its focus from doing less harm to doing more good, whether it be through regeneratively farmed fibres or equitable partnerships with artisan communities. Durable and long-lasting designs, closed-loop and biodegradable packaging, and cross-industry collaborations are also lighting the…
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Air taxis, a focus on sustainability and space as the final commercial frontier are among the trends expected to feature at CES 2022.
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As we enter what is traditionally the busiest time for retail in many world regions, our Create Tomorrow podcast shines a light on bricks and mortar stores, examining what brands and retailers are doing across the globe to lure consumers back to shopping IRL.
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